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Public Relations

First Arival Event, tnooz & PR Tips

Last week, I packed my bags and took my tired self to Vegas to check out the new Arival Event, focusing on unifying the tours, activities and “in-destination” industry – basically, anything you do when you get there the founders Bruce Rosard, Douglas Quinby and Alex Kremer summed up so well.

It’s true that we are always hearing about where to stay, and how to get there, that the best part of the trip doesn’t seem to have the force in the industry or digital know-how that it should, while it carries some of the biggest “spend” on your trip – time and monetarily.  Naturally, I’m only going to talk about how fabulous my trip was, not how annoying the passenger in 33D was on social media, or tell my friends over wine in my post-trip glow.

While I have been go-go-go, I’m really glad I took the time and invested in Arival. I am a professional networker and public relations gal at heart. I liked that I went to an event that I hardly knew anyone. It pushed me to meet new people. And no matter how outspoken and social I am, that is not always an easy task. I went to support fellow Travel Massive Chapter Leaders, Bruce Rosard, and Alex Kremer, and represent for Travel Massive as the North America coordinator. Travel Massive was a community partner for the event, which really sums up what we’re all about too. I love connecting the dots, the industry, and smart people, doing great things. To that effect, I hope to see more and more of the folks I met at the conference (all 600 or so) pop up in my LinkedIn feed, join the Travel Massive community, benefit from the each others’ services, and continue to revolutionize tours & activities –  how we see and experience the world.

Another great connection and pleasant surprise to see there, Nick Vivion Editor-in-Chief of tnooz. As their site says, “tnooz is the original independent media brand covering technology, digital distribution, media and marketing, strategy, startups, and financing in the travel sector.” Basically, they’ve been around the block, covering all that matters in this orbit. Their team had set up a live news feed and interview area to broadcast the interesting brands, influencers, and people there. Nick even asked me to add my two cents, mostly calling on my PR background. A lot of these people are there to streamline logistics, learn how to market themselves (or better), find distribution, and garner awareness. PR is a grey area and an unknown side of the “awareness” mix. While poor Nick forgot that I’m longwinded, I had a lot to say in a short time. Mostly, I like to share knowledge and mistakes that I’ve learned from, and experience, so that as a whole, we can do better.

Here’s what I had to say… at around the 4 minutes 30-second point and to catch what everyone else had to say with tnoozLIVE:

To receive Arival updates and future event announcements, follow them on Travel Massive for exclusive discounts or benefits: Check out tnooz or even hire them for your next event LIVE:

Oh, and it wasn’t all work. We did partake in Vegas shenanigans by way of the conference parties like a visit to the Wynn’s Surrender, VooDoo Lounge with a view of The Strip, happy hour at the rooftop at The Linq, and a spin on the High Roller. After the conference, we dabbled in our own nightlife adventures at Marquee Nightclub at The Cosmopolitan to see Tritonal – the DJ duo.

After a horrific week that Vegas and it’s residents endured prior – and all of America for that matter, I was happy to see the spirit alive and people’s intent on showing that the evil of some, cannot snuff out our bright lights. #vegasstrong


✨ High Tea Magic at Ashford Castle ✨

After a long road trip around Ireland this September with my family, we regaled ourselves to an Afternoon High Tea at the fairytale-like Ashford Castle, a medieval castle from 1228 and formerly owned by the Guinness family in County Mayo. The newly renovated, 5-star hotel was on full display in all it’s glory when we pulled up to the grand stone gateway across a small bridge. Twinkling chandeliers and exquisite antique decor greeted us along with the friendly footman. It was the best finale to our trip.

As we sat down to a table for four, I was immediately attracted to the whimsical and colorful Wedgewood China. Modern, yet chic. Perfect for the occasion. I was in heaven, snapping photos and not allowing anyone to touch or disturb the presentation of tea-sized sandwiches until sufficient photos were taken while indulging in a glass of bubbly.

The delectable small sandwiches were followed by an array of picture-perfect desserts and warm scones. It was topped off by our complimentary Ashford chocolates for the road. In a nutshell, you need to treat yourself to this when you visit Ireland.


Afternoon tea starts with bubbles 🌺 @ashfordcastle

A post shared by Jessica Parker (@tripwhisperer) on

The hotel is included in the Leading Hotels of the World portfolio and owned by the Tollman family who founded The Travel Corporation.



Where to Travel This Fall

It’s odd to be planning for fall in the dead of heat, but it’s a great time to jump on your fall and holiday travel plans. Here are a few suggestions to inspire your next trip:

Are you a beer lover, enjoy quaint towns and countryside? Book yourself a flight to Germany for Oktoberfest this September. But not to Munich. Go to its neighboring city Stuttgart and nearby Heidelberg for less crowds and a local experience.

Do you have two weeks to travel and vacations days to burn before the end of the year? Make your way over to Asia. The flights in October/November start around $500. Last November, I snagged a flight round trip from New York to Ho Chi Minh for $510 all in with one short stop in Shanghai. Flights are looking about the same this year again. Vietnam is a great country to travel on a budget, as well as, the surrounding countries. However, I felt that even two weeks felt like we were running through the country. Check out my two weeks in Vietnam.

One of the best times to travel internationally is over the Thanksgiving week. While everyone is criss-crossing the US to see family and friends, you can find nice flight options to places like Europe and South America, particularly if you love horses. Argentina’s polo season is in the fall and kicks off the warmer weather. Treat yourself to a fine steak and bottle of Malbec, or a few.

When it starts to get chilly in the US, time to venture to the southern hemisphere for the summer season. Consider South Africa, Australia and New Zealand. The wines in South Africa and New Zealand are delicious and the wineries are dreamy landscapes that will make everyone who follows you on Instagram jealous.

Now, what are you waiting for? Book that trip that you’ve been dying to take.